From Paradise Living to Profitable Returns — Bali Has It All
Bali has captivated tourists, digital nomads, and retirees for years — but now, it’s also winning over savvy property investors.
From stunning villas surrounded by rice fields to chic beachfront homes, Bali offers unique opportunities for lifestyle purchasers as well as investors seeking strong returns on investment.
Here’s why and how Bali is turning into one of Southeast Asia’s most sought-after real estate markets — and how to invest intelligently.
1. Healthy Demand from Visitors and Long-Term Renters
Bali welcomes over 5 million foreign tourists annually, many of whom are searching for short-term villa rentals, especially in places like Canggu, Uluwatu, Ubud, and Seminyak.
At the same time, the rise of digital nomads, expats, and remote workers has created a growing demand for long-term leases.
Translation? High rental income potential — year-round.
2. Attractive ROI and Lower Entry Costs
Compared to Western countries or even neighboring Singapore or Australia, Bali property prices are still relatively affordable.
A personal Bali villa with pool that only costs you a fraction of its equivalent price in Europe or America.
Investment rental properties, properly maintained in a good location, can earn up to 8–15% ROI annually, especially when marketed well and maintained to Western standards.
3. Bali’s tourism industry is thriving
Bali has been a resilient tourism economy — even during and after the pandemic.
With such massive developments like the new North Bali airport, infrastructure improvements, and eco-friendly resort projects, the island is poised for long-term tourism growth. More tourists = more rental opportunities.
4. A Global Buyers’ Dream Lifestyle
Bali is not just an investment — it’s a lifestyle upgrade.
From surfing and yoga to gourmet dining and international schools, Bali boasts an elite mix of luxury living and easy going. Some investors choose to use their property half-time and lease the other half of the year, turning a holiday home into a money earner.
5. Legal Aspects – What You Should Know
Investing in Bali is not without risks.
Foreigners do not have an immediate right of ownership of the freehold land but are legally qualified to invest in leasehold deals, nominee schemes, or setting up a PT PMA (Foreign-Owned Company) — all depending on intentions.
Having an honest attorney and agent as your ally is crucial not to become the victim of deception, fake documents, and zoning area problems (especially regarding the infamous Green Zones).
Where to Invest in Bali?
Canggu & Berawa – Trendy, perfect for holiday rentals
Uluwatu & Bingin – Surging, surf destination hot spot, rising land value
Ubud – Cultural center, wellbeing market, increasing longer-term occupants
North Bali – More economically driven, potential long-term future growth (not least with the development of a new airport)
Sumbawa & Lombok – Island neighbors offering virgin terrain and new choices
If you’re looking for an island that blends lifestyle with real returns, Bali is among Asia’s most exciting property markets.
The formula for success? Do your research, utilize reputable experts, and invest in properties with good legal titles and strong rental demand.
At Sunshine Properties Bali, we guide you through every step — from finding the perfect property to making your investment safe and future-proof.